Asia’s largest collection of GIFs launched at National Design Centre in Singapore nearly three months ago. The festival, is free to enter, and brings together more than 80 creations from artists from across the globe for a colourful multimedia showcase.
GIFFEST III is organised by EYEYAH! with support from the Design Singapore Council. The exciting exhibition uses GIFs to ignite conversations and educate on the value of imperfections for 2023’s theme Imperfect. Located on Level 1 of National Design Centre, the festival finishes its run on August 26.
The interactive exhibition merges art, technology and social impact to challenge perceptions of perfectionism, in a world obsessed with social media and being portrayed as perfect.
Visitors follow a pathway filled with a range of ideas and expressions, merging a world of animation, film, photography and graphic design – all in one. From motion-activated installations that you can interact with, to immersive LED projections and quirky screens and mirrors, as well as AI techniques, and GIFs on retro DVD players…it’s a superb thing to do for people of all ages.
Expect to see cutting-edge designs by talented creatives from 30 countries. Some artists include Saeko Ehara from Tokyo, Rinifish, designers Amanda Chong and Henry Hu, Indonesia’s Ardhira Putra, Helen Niu from the United States, and many more. Additionally, there’s displays by young talent from Yumin Primary School.
Definitely, a place to admire artworks or capture instagrammable pictures if that’s what you enjoy.
Certainly, GIFFEST III is an immersive experience you can’t miss this season. Plus, it will teach you the value of imperfection in a fun way and encourage you to embrace your flaws. The exhibition opens 9am-9pm daily.