One of the biggest toy exhibitions in Asia is returning to Singapore for its third edition this August 2025. POP TOY SHOW 2025 is set to take place in Singapore at Sands Expo and Convention Centre Level 1 (Halls A, B, and C) from August 22 to 24. Organised by global leader in toy designs POP MART, the event will feature more than 150 booths, toy designers, exclusive limited-edition drops, and whole new theme centered around beloved pop culture character Hirono. Here’s what we know about the 2025 edition.
POP Toy Show 2025 – Singapore
The major toy event is expected to return bigger and better than ever this season. Step into a vibrant playground with more than 150 booths to enjoy for collectables and toy enthusiasts. The event is set to feature exclusive limited-edition drops, immersive experiences, shopping, artist meet-and-greets, live sketching sessions, cool installations, and event-only merchandise. Definitely, one of Asia’s top designer toy exhibitions to visit.
The 2025 edition will spotlight Hirono, an iconic character created by Chinese artist Lang, who is also POP MART’s Art Director. Hirono is known for its introspective themes and expressive design, exploring complex emotions and identity through blind box art. So, expect attractions, like photo booths and life-sized figures, to be themed after this widely popular character.
Since its debut in Singapore back in 2023, the POP Toy Show has grown into a key event for toy designer fans in the Lion City. Definitely, toy lovers can’t miss this unforgettable event to meet, interact, and share pop culture moments together.
Ticket information
POP MART TOY SHOW 2025 is on from 11am to 8pm in Singapore. Tickets information is still pending. Buy tickets here when they are released.
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